Keeping up
with the rapidly changing trends of the social media world, Facebook has
recently added the hash tag (#) support to keep a track of the popular topics
across this giant networking website. A hash tag used before the word or phrase
makes it a click-able link, allowing you to see a feed of public posts. Along
with this update, Facebook also added the OpenTable integration and local
television listing to its native app. This update allows the users to make
restaurant reservations instantly from the Facebook app, using 'Nearby Places'
feature and restaurant fan pages. Let's take a sneak peek into the changes
these add-ons will bring, and how to go about it.
- First of all, you need to download and install the updated version of Facebook iOS app to search for a hash tag on Facebook.
- After launching the latest Facebook app, you need to search the hash tag through the search bar. For this, just type the '#' at the start of the word or phrase in the search bar. The search bar will take a fraction of a second to show the listings of the hash tag.
- Now, browse through the posts that include the hash tag, and like or dislike as per your preferences. The hash tag listed at the top of the Facebook screen shows the word or phrase you are browsing through.
- The hash tags become black or highlighted when used in a post. It is because the hash tag is now a link that redirects you to a timeline associated with the related posts. Whenever you see a post with a hash tag, just tap on it to see similar posts or to like or comment on a particular post.
This upgrade
is a good news for businesses who are active on FB, and want to utilise it to
garner attention and gain popularity. According to a recent survey, an
overwhelming 71% of respondents use hash tags on a regular basis, and 34% of
the respondents use hast tags for searching and following their favourite
brands on the social media platforms. Which clearly means that by using the
right hast tags on your Facebook posts, you become more search-able, and hence,
attract ample amount of attention to your brand or product.
This upgrade
will definitely make Facebook more popular on iOS devices. While some people
(the android or other mobile users) may not be very much excited about hash
tags feature, some will find it more useful as a discovery tool as it will
enhance your search-ability.
Whatever be
the reason behind using it, one thing is sure, it will definitely change the
way you interact on Facebook, for better we hope!!
No comments:
Post a Comment